Talent, Influencers, Publicity

I've had the pleasure of working with amazing influencer partners, A-list talent, and been both behind the camera and on.

My first foray into publicity and talent was in 2012 when I worked as an Esports liaison for Azubu for the Ongamenet 2012 Summer League of Legends Tournament in Korea. I met with overseas Esports teams like CLG and Dignitas, as well as local ones - Azubu Blaze and Frost. This was a pivotal turning point for Esports, as the tournament introduced League of Legends on a larger stage to international audiences.

Since then, I've managed over 30 influencer events, wrote scripts for Evangeline Lily and Paul Rudd, interviewed on the red carpet, worked hand-in-hand with PR firms and media outlets, and directed talent in production.

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Here's a look at some influencer and talent campaigns I worked on throughout the years and a little bit of what I did.

For the premiere of Zombieland 2, I was 4DX's designated red carpet interviewer. I focused on putting talent at ease and some quick 101 on 4DX, then right into excitement over the format.

I worked with Zion Williamson's team on the post-production and approvals of videos that my team and I conceived of, to promote his collaboration with Naruto.

A major part of my role as a Social Media Manager at VIZ was working through video production and approvals with videos that featured influencers and talent. I wore many hats - conceiving scripts, directing onsite, and working through post-production editing to get videos publish-ready.

I created the concept of the videos seen above, including scripting, directing, and handling the post-editing approvals - all the way to publishing and approving copy.

I worked on concepts for both of the above videos, and I handled the onsite directing of many of the BLEACH: Thousand-Year Blood War video that featured talent. I then worked through post-edits, approvals, and strategic timing of drops.